Manitou history

DID YOU KNOW THE MANITOU NAME WAS CHOSEN TO EMBODY A VEHICLE THAT ‘HANDLES EVERYTHING’?

In News, News Snippets by Alisa Evans

In 1958 Manitou pioneered the very first rough terrain forklift truck. Marcel Braud, the visionary founder of Manitou, conceived an innovative machine by reimagining the conventional farm tractor layout.

He added a lifting mast and introduced hydraulic steering, giving birth to the world’s first rough terrain forklift truck. This ingenious creation not only propelled the company to success but also established its global influence.

“I needed to find a name for these trucks… Thus, MANITOU was born, a name chosen during a family brainstorming session, symbolizing a vehicle that can ‘handle everything’! Pronounceable in all languages, it was the perfect choice for international expansion!” – Marcel Braud, Founder of Manitou

Initially tailored for the construction sector, the MC 5 boasted a 500 kg load capacity. Fast forward to today and a revamped version of this compact historic forklift, the MC 30 handles an impressive 3 tonne load capacity. The Manitou range of standard rough terrain forklifts now tops out with the M 70 with a 7 tonne load capacity.

Since the inception of the very first rough forklift truck, Manitou has remained steadfast in its pursuit of innovation, a driving force behind the brand’s remarkable achievements.

 

More about Manitou’s history here

Image: Manitou.com